Cookie policy

This policy is effective from 17 October 2019

Like most websites, we use cookies. Cookies are text files we send to your browser and which are stored on your computer. We use cookies because they let us arrange website content for you more quickly, and let us track how you use the website. Cookies also allow us to improve website navigation, making it easier for you to use our product and services. The majority of cookies we use collect information anonymously, but they’ll occasionally collect personal information, including your IP address.

The cookies used by AJ Bell Youinvest:

  • Allow us to provide you with access to the secure area of the website or mobile app when you log in
  • Allow us to monitor your activities on our website and mobile app and the pages you visit
  • Allow us to track how you arrive at our website and whether you’ve visited us from making a search, clicking on an advert or using a link in an email we’ve sent
  • Allow us to obtain technical information about how you use our website, including the devices used and their geographical location

Types of cookies used

Session cookies are stored on your device only for the duration of your visit to our website or mobile app. As soon as you close your browser or turn off your device or close the mobile app, session cookies are destroyed. As a security measure, your online session will terminate after a pre-determined period of inactivity and all session cookies will be destroyed. 

Persistent cookies remain on your device until they reach their expiry date (if applicable) or until you delete them. Once the cookie has expired or been deleted, it will be removed from your device. While a persistent cookie is on your device, it will be accessed each time you visit our website.

First party cookies are those set by AJ Bell Youinvest, while third party cookies are authorised by us but set by a supplier we’ve appointed. Any third party cookies are only used for the purposes agreed with us. They’ll never be used by the third party for any other purpose.

How we classify the cookies we use

Essential cookies are necessary for you to use the website or mobile app, because they allow us to maintain your session on the website or mobile app after you’ve logged in to your account.  We’re unable to provide our service without these cookies.

Marketing cookies track how you arrived on the AJ Bell Youinvest website – letting us track visitor trends and the sites they were on before arriving at our website.

Performance cookies, including those provided by Google analytics, track the number of visitors to our website and mobile app, how long they spend on the website/app, the pages they visit and the journeys they take moving around our website/app. These cookies also track the performance of pages, customers’ interaction with these and the options on them, and enable us to test different design and content on our web pages. They also track the effectiveness of emails we send and how customers use our website when they’ve clicked through from an email campaign.

Web beacons

Some emails we send you, and some pages on our website, may contain electronic images known as web beacons. These allow us to track and assess the effectiveness of a particular campaign, and tell us whether or not you’ve opened a particular email.  If you don’t want to receive web beacons, you’ll need to disable HTML images or refuse HTML (select Text only) emails via your email software.

How you can manage cookies

You can set your browser to notify you when you receive a cookie, so you can decide whether or not to accept it. You can find information about how to set your browser at the following websites: 

Microsoft Internet Explorer

Mozilla Firefox

Google Chrome

Apple Safari

For details of the cookies we use, please see below. You can find more information about cookies at

To opt out of being tracked by Google Analytics across all websites you visit, visit

To opt out of receiving targeted advertisements, visit or the DAA opt-out page or the EDAA opt-out page

Please note that if you choose not to accept cookies from us, you may experience difficulties using our website or mobile app.

Mobile app

We use a session cookie on our mobile app to allow us to maintain a session for you after you’ve logged in to the app. We also use performance cookies on the app.

Updates to this cookie policy

We’ll update this policy from time to time. You should regularly return to this page so you can review any changes we make, and see details of any new cookies we add. The effective date of this cookie policy will always be shown at the top of the page.

Website cookies

Name Persistent/Session First or Third Party From Type of cookie
705-CT, 705-PV, C3UID, _drt_, id, Persistent Third Party Marketing
ASP.NET_SessionId, TRD_SESSID* Session First Party Essential
__utm*,__utma, __utmb, __utmc, __utmz, _ga, _gat, __utmz Persistent/Session First/Third Party Universal Analytics,Google Analytics Performance



Depends on the length of the experiment but typically 90 days
First/Third Party Google Optimise Performance


Depends on the length of the experiment but typically 90 days

First/Third Party Google Optimise Performance
.ASPXANONYMOUS, wow.session, wow.anonymousid, wow.schedule, wow.utmvalues, wow.trackingdata,, Persistent, 2 years, Session First/Third Party WOW Analytics Performance
is_returning Persistent First and third party Crazy Egg Performance
Drupal.visitor.ajb 1 Year First Party Personalisation Performance
usbls Session First/Third Party Usabilla Performance

Mobile app cookies

Name Persistent/Session First or Third Party From Type of cookie
ASP.NET_SessionId,TRD_SESSID* Session Third Party Essential