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Grocers profit from some ‘Markle Sparkle’
On the Friday before the Royal Wedding and the FA Cup Final, the grocers’ tills turned over a princely £415m as supermarkets profited from hot weather and the ‘Meghan Markle effect’.
This is on the say-so of Kantar Worldpanel, whose latest grocery share figures for the 12 weeks ending 20 May showed strong overall growth, up 2.7% year-on-year, as recent major events twinned with warm weather prompted shoppers into splashing out on barbeque products, beers, ice cream and sun care wares.
Notable winners included Morrisons (MRW), whose sales grew by a market-beating 2.9%.